About Us

Our Mission:

Mmmm, these sections can sometimes sound a bit wanky so we’ll just get right to it, shall we? Our mission is dead simple; to make the best led dog collar on the market. Think state-of-the art technology, high-quality materials and kick arse staff that love dogs as much as you. That’s ION™.

We’re an innovative, Australian-owned startup. We’re so into dog collars that when we are not designing them, we’re off scouring the globe for ways to make our collars more awesome.